Tricycle Records is thrilled to be part of this year’s Noise Pop Festival! The festival features some of our favorite bands as well as a few of our own artists performing live at some of San Francisco’s esteemed venues. Check out some of the events we are involved in.

Thursday, February 18th
The Frail play the Pre-Noise Pop Party at The California Academy of Science’s ‘NightLife’
The Frail bring their brand of sensual and provocative electronic pop music to the NightLife event this Thursday, February 18th, with a special electro-set on the main dance floor. This event is a Pre-party for the 2010 Noise Pop festival, and also features a performance by Brookhaven and DJ sets by Sleazemore and Disco Shawn. NightLife is 6-10 pm. Visit www.calacademy.org/nightlife for details and tickets. $12

Friday, February 26th
Geographer plays with Altas Sound at Great American Music Hall
with Magic Wands and Nice Nice. Doors at 7.  Adv: $16, Door: $18 / All Ages
Tickets: http://www.ticketfly.com/purchase/event/2937

Saturday, February 27th
Tricycle Co-Founder Julie Schuchard at Noise Pop: Industry Noise Music Conference Julie will be a panelist for ‘Mogul: Starting and Running Your Own Label’, a workshop for those interested in having their own label, led by those that do. Other panelists include; Chris Appelgren (Lookout Records), Beni B (ABB Records) and Anne Cook (Major Look World/Rockin ‘Up Work).

Noise Pop’s Industry Noise Music Conference will explore Independent Music, Technology, and the changing industry. Musicians, independent labels, music bloggers, managers, and others involved in music shouldn’t miss this! Attendees can meet industry pros, listen to influential speakers, advance their artistic and business ventures, and learn more about current possibilities and opportunities. In addition to panels and speakers, there will be small discussion groups and individual mentoring. For more information: http://www.noisepop.com/2010/industry_noise.php

Sunday, February 28th
The Northern Key play the Noise Pop closing show with Edward Sharpe and the Magnetic Zeros at Bimbo’s
with The Watson Twins and AB & The Sea
Doors: 6:30 PM. Advance tickets sold out. Tickets available at the door: $22 / 18+

We look forward to seeing you out this week!

Don and Julie
Tricycle Founders

Silver Swans, ‘Realize the Ghost’ OUT NOW!
Electonic Dream Pop for fans of Ladytron, Fever Ray and The Knife
Free Download Here

The Northern Key, (self titled) OUT NOW!

Indie Folk for fans of Elliot Smith, Iron and Wine and Mark Kozolek

Geographer, ‘Animal Shapes’ OUT MARCH 9TH
Syth Pop for fans of Thom Yorke, Hot Chip and Helio Sequence
Free Download Here